AI prompt to explain term vs. whole life insurance
Life, annuity and health products are complex and closely regulated, so clear, neutral explanations matter. AI helps agents prepare plain-language explainers, meeting prep and checklists, which you then check against product materials and your compliance rules.
Below is a ready-to-copy prompt to explain term vs. whole life insurance, a detailed version that asks you clarifying questions first, and 3 specialized AI tools (Synthesia, Lumen5 and Descript) with instructions for this task. It also works in ChatGPT, Claude, Gemini or Copilot.
The prompt
Explain the difference between term and whole life insurance in plain English with a simple example, without recommending a product or projecting returns. Under 200 words.
Detailed version (asks clarifying questions first)
Act as an experienced assistant to a licensed insurance agent. Before answering, ask me up to 3 clarifying questions (the product type, the client's life stage and the format). Then complete this task, and finish with a short checklist of statements I should verify with my compliance team. Task: Explain the difference between term and whole life insurance in plain English with a simple example, without recommending a product or projecting returns. Under 200 words.
What a good result looks like
A good explanation compares term and whole life fairly: how long coverage lasts, how premiums generally work, and that whole life builds cash value. It uses one simple example and doesn't recommend a product or project returns.
Common mistakes and watch-outs
Avoid investment language ('grows tax-free', 'returns') unless you're licensed to discuss it and it's accurate for the product; and never show projected values. Don't say one type is 'better'; suitability depends on the person.
How to adapt the prompt
Ask for a version for young families, or one that explains how an agent helps choose a coverage amount. You can also ask for a short table comparing the two.
Term vs. whole life Term life covers you for a set number of years, such as 20. If you pass away during that time, your beneficiaries receive the benefit. It usually costs less to start. Whole life covers you for your whole life, as long as premiums are paid, and builds cash value over time. It usually costs more. Example: a parent may want coverage until children are grown (term), or lifelong coverage (whole life). Talk with a licensed agent about what fits you. [Required Disclaimer]
How to use it
- Copy the prompt. Copy the short prompt above, or the detailed version if you want the AI to ask clarifying questions first.
- Add your details. Add the details for your situation (line of business, audience, tone). Keep it de-identified; never paste client personal information.
- Run it in the right tool. Paste it into ChatGPT, Claude, Gemini or Copilot, or use Synthesia, Lumen5 and Descript as described below.
- Review before you use it. Use carrier- or IMO-approved materials and required disclosures. Check every fact, name and number yourself.
- Take the next step. Next, see: Make a short explainer video.
Best AI tools for this task
Specialized tools first, ordered by fit for this task (never by payout), then any general AI assistant.
Synthesia site โ
AI video platform for creating presenter-style explainer and training videos.
Suggested from the related task Make a short explainer video.
Paste the script into Synthesia and generate a presenter-style explainer video.
Lumen5 site โ
AI video creation platform that turns text into short marketing videos.
Suggested from the related task Make a short explainer video.
Turn the blog post/script into a short video with Lumen5.
Descript site โ
AI audio and video editor that edits media by editing the transcript.
Suggested from the related task Make a short explainer video.
Record yourself reading the script and edit by editing the transcript in Descript.
Any AI assistant
ChatGPT Claude Google Gemini Microsoft Copilot
Paste the prompt above (short or detailed) into any of these.
Before you use it
- Use carrier- or IMO-approved materials and required disclosures.
- Never paste client personal information (names, policy numbers, health or financial details) into AI tools your agency hasn't approved.
- Review every AI output for accuracy and compliance before you use it.
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