AI prompt to write a condolence note and next steps after a death in the family

Marriages, new homes, new babies, retirements and losses change what clients need covered. A timely, human message shows you are paying attention and opens a natural coverage review. AI helps you write it quickly and in the right tone.

Below is a ready-to-copy prompt to write a condolence note and next steps after a death in the family, a detailed version that asks you clarifying questions first, and tips for using it. It works in any AI assistant: ChatGPT, Claude, Gemini or Copilot.

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The prompt

Write a compassionate condolence note to a client who lost a family member, offering help with any policy questions or life insurance claim steps when they are ready. No sales language. Use placeholders like [First Name]; no client personal info; no guarantees or price promises.

Detailed version (asks clarifying questions first)

Act as an experienced assistant to a licensed insurance agent. Before answering, ask me up to 3 clarifying questions (the life event, your relationship with the client, and tone). Then complete this task, and finish with a short checklist of statements I should verify with my compliance team.

Task: Write a compassionate condolence note to a client who lost a family member, offering help with any policy questions or life insurance claim steps when they are ready. No sales language. Use placeholders like [First Name]; no client personal info; no guarantees or price promises.

What a good result looks like

A good condolence note is brief and human: it expresses sympathy, offers help with policy questions or a life insurance claim whenever the family is ready, and asks for nothing. There's no sales language at all.

Common mistakes and watch-outs

Don't mention policy amounts, beneficiaries or claim timing in the note. Claim rules and paperwork vary by insurer, so offer to help rather than explaining the process up front. Be careful about who you speak with; only discuss policy details with people entitled to them.

How to adapt the prompt

Write a handwritten-card version and a short follow-up for a few weeks later. If you're helping with a claim, prepare a separate gentle checklist of documents the family may need.

EXAMPLE output (placeholder data, not a real client)

Dear [First Name],

I was so sorry to hear about the loss of your [Relationship]. Please accept my deepest sympathy.

There's nothing you need to do right now. Whenever you're ready, I'm here to help with any insurance questions or a life insurance claim, and I can walk you through each step.

You can reach me at [Phone].

With sympathy,
[Agent Name]

How to use it

Copy the prompt. Copy the short prompt above, or the detailed version if you want the AI to ask clarifying questions first.
Fill in the placeholders. Replace [First Name] with your own details. Use placeholders or de-identified details; never paste client personal information.
Run it in the right tool. Paste it into any AI assistant: ChatGPT, Claude, Gemini or Copilot.
Review before you use it. Keep it personal and sensitive; no sales pressure in difficult moments. Check every fact, name and number yourself.
Take the next step. Next, see: Guide a client through filing a claim.

Which AI tool to use

Any AI assistant

ChatGPT Claude Google Gemini Microsoft Copilot

Paste the prompt above (short or detailed) into any of these.

Before you use it

Keep it personal and sensitive; no sales pressure in difficult moments.
Never paste client personal information (names, policy numbers, health or financial details) into AI tools your agency hasn't approved.
Review every AI output for accuracy and compliance before you use it.

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