AI prompt to invite clients to an annual coverage review
Keeping a client is usually easier than finding a new one, and renewal is when clients shop around. AI helps agents reach out before renewal, explain changes clearly and spot clients who may be about to leave.
Below is a ready-to-copy prompt to invite clients to an annual coverage review, a detailed version that asks you clarifying questions first, and 2 specialized AI tools (GoHighLevel and Zocks) with instructions for this task. It also works in ChatGPT, Claude, Gemini or Copilot.
The prompt
Write a short invitation to a free annual coverage check-up (15 minutes, phone or video), listing 4 life changes that are worth discussing. Placeholder [First Name].
Detailed version (asks clarifying questions first)
Act as an experienced assistant to a licensed insurance agent. Before answering, ask me up to 3 clarifying questions (the line of business, your relationship with the client, and tone). Then complete this task, and finish with a short checklist of statements I should verify with my compliance team. Task: Write a short invitation to a free annual coverage check-up (15 minutes, phone or video), listing 4 life changes that are worth discussing. Placeholder [First Name].
What a good result looks like
A good invitation is short, makes the review sound easy (15 minutes, phone or video) and lists a few life changes that make it worthwhile, so the client recognizes their own situation and books.
Common mistakes and watch-outs
Don't call the review 'free' in a way that implies an obligation to buy, and don't promise savings. If you automate invitations in GoHighLevel, avoid sending them to clients with an open claim or a recent complaint without a personal touch.
How to adapt the prompt
Adjust the life changes for your clients (retirement, a teen driver, a home business) and add a booking link. Grammarly can help with a shorter text version.
Subject: 15 minutes to check your coverage? Hi [First Name], It's been a year since we last reviewed your insurance. A quick check-up can make sure your coverage still fits, especially if you've had: - A new driver or vehicle - Home renovations or new valuables - A job change or retirement - A new family member It takes about 15 minutes by phone or video. Pick a time: [Booking Link] [Agent Name], [Agency Name]
How to use it
- Copy the prompt. Copy the short prompt above, or the detailed version if you want the AI to ask clarifying questions first.
- Fill in the placeholders. Replace [First Name] with your own details. Use placeholders or de-identified details; never paste client personal information.
- Run it in the right tool. Paste it into ChatGPT, Claude, Gemini or Copilot, or use GoHighLevel and Zocks as described below.
- Review before you use it. Get consent before texting or auto-dialing (TCPA), and honor Do Not Call lists and opt-out requests. Check every fact, name and number yourself.
- Take the next step. Next, see: Prepare for a client review meeting.
Best AI tools for this task
Specialized tools first, ordered by fit for this task (never by payout), then any general AI assistant.
GoHighLevel site โ Affiliate link
All-in-one sales and marketing automation platform (CRM, SMS/email follow-up, funnels).
Send the review invitation as an email + text campaign with a booking link.
Zocks site โ
AI assistant for financial services: meeting prep, notes, onboarding and plans.
Suggested from the related task Prepare for a client review meeting.
Use Zocks to automate meeting prep before the client review.
Any AI assistant
ChatGPT Claude Google Gemini Microsoft Copilot
Paste the prompt above (short or detailed) into any of these.
Before you use it
- Get consent before texting or auto-dialing (TCPA), and honor Do Not Call lists and opt-out requests.
- Don't promise savings or specific rates.
- Don't assume what coverage someone needs; invite a review instead.
- Never paste client personal information (names, policy numbers, health or financial details) into AI tools your agency hasn't approved.
- Review every AI output for accuracy and compliance before you use it.
Related tasks
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